"The independent newspaper" predicted change of image of Putin

Image of the president of the Russian Federation Vladimir Putin will be cardinally changed, "The independent newspaper" writes with reference to the certain report prepared for "one of governors". As they say in the publication, instead of an image of "macho" the image of "the grown wise patriarch of the Russian policy" will be soon used. This image, writes "NG", "will help it and further to use favourite tactics and to be allegedly not in a course of dismantlings of subordinates".

As they say in the report to which the newspaper refers, for the first time in a new image Vladimir Putin will make the message to Federal Assembly. After that, according to the newspaper, political strategists will sustain a pause, and then will start advancing a new image of the president actively.

According to the edition, in the report authors refer to the Kremlin administration. In work as writes "NG", it is said that Minister of Defence Anatoly Serdyukov was dismissed to lift Vladimir Putin's rating.

Thus, according to "Levada Center" poll, Putin's rating in November not only didn't grow, and was lower, than in October. Other sociological services recorded rating growth.

Russians ambiguously apprehended Serdyukov's resignation. 40 percent of respondents "Levada Center" considered that systematic cleaning of the country leaders from people who abuse the situation" is begun ". 42 percent consider that Serdyukov dismissed in a course "fight between different groups of the power".

Vladimir Putin during the board appeared more than once in an image of "macho". In particular, it operated planes, went down on a bottom of Baikal, shot at a whale, put on a navigation collar a tigress, dived behind amphoras and so on. Flight with white cranes which was failure became one of the last PR actions of the president. However, thus inhabitants of Russia estimated an action, generally positively though the majority recognized that Putin simply wanted to lift a rating.

The head of the Center of studying of elite of Institute of sociology of the Russian Academy of Sciences Olga Kryshtanovskaya not so long ago consisting in "United Russia", in conversation about "Kommersant FM" declared that sociologists observe now "fatigue from Putin".